privacy policy

1. About this Notice

This Privacy Notice provides information about how brilhoz collects and processes your personal data when you visit our website or mobile applications. It explains what we do with your personal data, how we keep it safe and explains the rights you have in relation to your personal data.

2. Who are we?

brilhoz is the first e-commerce platform in Europe. Our platform consists of our marketplace, our logistics services, which enable the shipment and delivery of packages to consumers, and our payment service, which facilitates transactions.

This website and/or mobile application is operated by a member of the brilhoz group of companies, the ultimate holding company of which is brilhoz. Information about our affiliates is available on our website.

Any personal data provided or collected by brilhoz is controlled by the affiliate to which the website and/or mobile application is linked.

3. What data do we collect about you?

Personal data means any information that can be used to directly or indirectly identify a specific individual. We collect your personal data in order to provide personalized products and services and to continuously analyze and improve our products and services. We may collect, use, store and transfer different types of personal data for marketing purposes and to improve personal data. brilhoz also uses Google Digital Marketing to provide targeted offers of certain products and services to our customers.

You provide us with your personal data when you register your personal data on our website and mobile platforms and when you transact with them.

The personal data we collect includes:

Information you provide to us: We receive and store the information you provide to us, including your identity data, contact data, biometric data, shipping address and financial data. These types of personal data may include:

Contact details (such as your name, postal addresses, telephone numbers and email addresses),

Demographic information (such as your date of birth, age or age group and gender),

Online registration information (such as your password and other authentication information),

Payment information (such as your credit card information and billing address),

Information provided in online surveys (such as responses to customer satisfaction surveys or market research),

Entries/participations in competitions, and

In some cases, your marketing preferences.

Information we collect/generate or obtain automatically from third parties: We automatically collect and store certain types of information relating to your use of the Jumia Marketplace, including information about your searches, views, downloads and purchases. In addition, we may receive information about you from third parties, including carriers, payment service providers, merchants/brands and advertising service providers

These types of personal data relate to your device (such as your computer, tablet or other mobile device), your use of our websites and mobile applications (as well as certain third-party websites with which we have partnered), and/or your personal preferences, interests or geographic location. Examples of these types of information include:

Name and age (or expected age range),

Information about your device, operating system, browser and IP address,

Unique identifiers associated with your device,

Details of the web pages you have visited,

Products you have viewed online (including information about products you have searched for, viewed, purchased or added to an online shopping cart),

Personal data contained in user-generated content (such as blogs and social media posts),

We strive to provide you with choices regarding the personal information you provide to us. Where required by law, if you wish brilhoz to use your personal data to provide you with a personalized experience/targeted advertising and content, you may indicate this through the relevant checkbox(s) on the registration form or by answering a question(s) provided by Jumia representatives. If you decide that you no longer wish to benefit from this personalization, you may unsubscribe or change your preferences at any time by closing your account or emailing contact@brilhoz.com

4. Cookies and other identifiers

A cookie is a small file of letters and numbers that we place on your computer, mobile phone or tablet if you accept it. Cookies allow us to distinguish you from other users of our website and mobile applications, helping us to provide you with an improved browsing experience. For more information about cookies and how we use them, please read our Cookies Notice: here

5. How we use your personal data

We use your personal data to operate, provide, develop and improve the products and services we offer, including the following:

Register as a new customer.

Process and deliver your orders.

Manage your relationship with us.

Allow you to participate in promotions, contests and surveys.

Improve our Site, Apps, products and services.

Recommend/promote products or services that may be of interest to you.

Allow you to access certain products and services offered by our partners and vendors.

Comply with our legal obligations, including verifying your identity where necessary.

Detect potential fraud.

6. Legal basis for processing personal data

We will only process your personal data if we have a legal basis to do so. The legal basis will depend on the purposes for which we have collected and used your personal data. In almost all cases, the legal basis will be one of the following:

Consent: for example, where you have given your consent to receive certain marketing from us. You can withdraw your consent at any time, including by clicking the ‘unsubscribe’ link at the bottom of any marketing email we send to you.

Our legitimate business interests: where it is necessary for us to understand our customers, promote our services and operate effectively, provided that this is done in each case in a lawful manner that does not unduly impact on your privacy and other rights.

Performance of a contract with you: this also applies where we need to take steps before entering into a contract with you. For example, where you purchase a product from us and we need to use your contact and payment information in order to process your order and send the product to you.

Compliance with law: where we are subject to a legal obligation and need to use your personal data in order to comply with that obligation.

7. How we share your personal data

A: We may share your personal data with third parties for the following purposes:

Selling products and services: In order to provide products and services purchased on our marketplace from third parties, we may provide your personal data to those third parties.

Working with third party service providers: We hire third parties to perform certain functions on our behalf. Examples include fulfilling orders for products or services, delivering packages, analyzing data, providing marketing assistance, processing payments, transmitting content, assessing and managing credit risk and providing customer service.

Business transfers: As we develop our business, we may sell or buy other businesses or services. In such transactions, customer information may be transferred along with other business assets.

Detecting fraud and abuse: We share account data and other personal data with other companies, organizations or authorities for the purposes of fraud protection and credit risk reduction, and for our compliance with current legislation.

8. Data retention

We will take all reasonable steps to ensure that your personal data is processed for the minimum period necessary for the purposes set out in this Privacy Notice. Your personal data may only be retained in recognizable form for the following period:

A: We have an ongoing relationship with you. This enables us to improve your experience with us and to ensure that you receive communications from us.

B. Your personal data is necessary for the purposes set out in this Privacy Notice and we have a valid legal basis,

C. For the duration of: (i) any applicable statute of limitations (i.e. any period during which a person may bring legal action against us), and

We will actively review the personal data we hold and securely delete it, or in some cases anonymize it, when there is no longer a legal, business or consumer need to retain it.

9. Data Security

We have implemented security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, modified or disclosed.

In addition, we restrict access to your personal information to those employees, agents, contractors and other third parties who need to know that information. They will only process your personal data on our instructions and are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any regulatory body where appropriate of a breach where we are legally required to do so.

10. Your Legal Rights

A: It is important that the personal data we hold about you is accurate and up-to-date. Please keep us informed if your personal data changes during your relationship with us.

B. In certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to access, correct or delete your personal data, to object to or restrict the processing of your personal data, or the right to request that we transfer your personal data to a third party and to unsubscribe from our emails and newsletters.

C. When you want to permanently delete your data from our website and other applications, you may choose to close your account. You can close your account by clicking on this link and following the instructions. Once your account is closed, all products and services you can access through your account will no longer be available.

D. We may refuse to comply with your request if it is unreasonable or if you fail to provide additional information necessary to confirm your identity.

11. Data Controllers and Contacts

If you have any questions or concerns about this Jumia Privacy Notice or if you are looking for more information about how we process your personal data, or if you wish to exercise your legal rights in relation to your personal data, please contact our Data Controller by emailing contact@brilhoz.com

We will investigate any complaints about the way we handle personal data and will ensure that we respond to all substantiated complaints within the specified timeframes.